SEREMADE
Ser means love. So every piece we make is, quite simply, made from love.
One typeface. One placement. One short line on an excellent blank. Nothing else competes with the words.
Not a slogan tee. A sentence you mean.
Words, not logos.
No brand name across the chest, no graphics, no noise. Just one short line that says something you actually feel.
Written by us.
Every phrase is our own: playful, proud, tender. Never a borrowed quote, never a slogan-rack cliché.
One signature.
The same elegant serif, the same quiet placement on every shirt. Recognisable from across the room, without a single logo.
Made to be kept.
270 GSM heavyweight cotton, soft matte prints, small batches and hand-wrapped packaging. A shirt, or a gift, with a story.
Choose your words.
Ten phrases on 270 GSM cotton. Relaxed, boxy fit: take your usual size, or size down for a closer fit.
Built to feel expensive.
Dense combed cotton with a structured drape.
Thick rib collar that lies flat and keeps its shape.
Water-based screen print: matte, soft, part of the fabric.
Relaxed fit with a dropped shoulder. Never oversized.
Wrapped by hand. Sealed with love.
- Ivory mailer box, burgundy within
- A lid that opens on: From love.
- Your t-shirt folded in tissue, sealed with the SM monogram
Write the next SEREMADE.
Some of the best things ever said were said by someone who loved someone. Send us yours. If it becomes a design, your words go into the next collection, with your name beside them.
- i.Send one short phrase: a few words, something you would really say.
- ii.We read every one and choose a few for each new collection.
- iii.If yours is chosen, you are credited by name and receive the first shirt, wrapped and sealed, as our gift.
Be first to the drop.
Leave your email and we will write the moment Collection 01 is live.